make it fresh

Discovering the new reality, together.

05.07.18

UXcrunch - Kaizen Rent

UXcrunch - Kaizen Rent
UXcrunch – the new item in our UI/UX Design Studio's services portfolio was initiated on July 3rd 2018. This workshop / meeting type had been introduced as the answer to our Clients’ recurring needs focused on the ever – changing nature of the digital environments. This time we helped Kaizen Rent (the fast growing car rental service) to define new customer paths and approaches resulting in more natural reservation process. Starting from user feedback and data analysis, coupled with competition benchmarking, we were able to propose steps leading to higher conversion rates.